PENGARUH PENDAPATAN, KEPERCAYAAN, RISIKO, DAN PENGETAHUAN PRODUK TABUNGAN HAJI TERHADAP MINAT MENJADI NASABAH TABUNGAN HAJI (STUDI MAHASISWA FAKULTAS EKONOMI DAN BISNIS ISLAM UNIVERSITAS ISLAM NEGERI SUNAN KALIJAGA

Nur Maulida Yulianti, NIM.: 16830013 (2021) PENGARUH PENDAPATAN, KEPERCAYAAN, RISIKO, DAN PENGETAHUAN PRODUK TABUNGAN HAJI TERHADAP MINAT MENJADI NASABAH TABUNGAN HAJI (STUDI MAHASISWA FAKULTAS EKONOMI DAN BISNIS ISLAM UNIVERSITAS ISLAM NEGERI SUNAN KALIJAGA. Skripsi thesis, UIN SUNAN KALIJAGA YOGYAKARTA.

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Abstract

This study aims to examine Effect of Income, Trust, Risk, and Knowledge of Hajj Savings Products On The Interest Of Becoming a Hajj Savings Customer (Student of The Faculty Of Economics and Business of Islamic University, Sunan Kalijaga State Islamic University). This research was conducted using primary data collected from the questionnaire instrument to Islamic Economics and Business Faculty students of UIN Sunan Kalijaga who have taken the Fiqh Muamalah course as research objects.The samples in this study were 250 Islamic Economics and Business Faculty students of UIN Sunan Kalijaga who had taken the Fiqh Muamalah course. is multiple linear regression using SPSS 15. Based on ANOVA test results showed an F count of 45.417 with a probability of 0.000 <0.05, simultaneously, income, trust, risk, and product knowledge variables simultaneously influence customer interest. sil partially shows that the income variable has a significant positive effect on customer interest, the trust variable has a significant positive effect on customer interest and the product knowledge variable has a significant positive effect on interest in becoming a hajj savings customer (student study at the Faculty of Economics and Islamic Business at Sunan Kalijaga State Islamic University. However, the risk variable does not significantly influence customer interest variables. Because the significance value of the risk variable is 0.061> 0.05.

Item Type: Thesis (Skripsi)
Additional Information: Pembimbing : Muhfiatun, S.E.I., M.E.I
Uncontrolled Keywords: Pendapatan, Kepercayaan, Risiko, Pengetahuan Produk, Minat Nasabah
Subjects: Manajemen > Manajemen Haji
Manajemen Keuangan Syariah
Divisions: Fakultas Ekonomi dan Bisnis Islam > Manajemen Keuangan Syariah (S1)
Depositing User: Muh Khabib, SIP.
Date Deposited: 11 Sep 2021 11:53
Last Modified: 27 Dec 2022 12:28
URI: http://digilib.uin-suka.ac.id/id/eprint/43980

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