DESAIN KOMUNIKASI VISUAL INFOGRAFIS PADA AKUN INSTAGRAM @aisyiyahpusat DALAM MENYAMPAIKAN GERAKAN ANTI KEKERASAN TERHADAP PEREMPUAN

Fazira Ulfah, NIM.: 16210057 (2021) DESAIN KOMUNIKASI VISUAL INFOGRAFIS PADA AKUN INSTAGRAM @aisyiyahpusat DALAM MENYAMPAIKAN GERAKAN ANTI KEKERASAN TERHADAP PEREMPUAN. Skripsi thesis, UIN SUNAN KALIJAGA YOGYAKARTA.

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Abstract

The development of Instagram and Instagram's visual focus has contributed to the increasing need for visual communication design. One Instagram account that uses visual communication designs as an attraction to convey information /issues is the @aisyiyahpusat account. The issue of violence against women is one of 'Aisyiyah's focuses, given the rampant cases of violence against women. 'Aisyiyah packs the issue of violence against women in an infographic design that utilizes visual elements. This research is a qualitative research with a descriptive approach that examines how the application of elements and principles of visual communication design on the @aisyiyahpusat Instagram account in conveying the anti-violence movement against women. The theory used in this research is the concept of visual communication design theory and Gestalt theory. Qualitative data analysis used interactive data analysis techniques Miles, Huberman, and Saldana. The result of this research is that the visual infographic communication design on the @aisyiyahpusat Instagram account in the manufacturing process has implemented and considered design elements, thus, the resulting infographic design can be categorized as good design work (clarity of information, readability of text, and emphasis on important information). Then, the infographic visual communication design on the @aisyiyahpusat Instagram account has also used visual communication design work principles such as the principles of emphasis, balance, rhythm, and unity in composing the design elements contained in it. The theory of Gestalt used is law of simialirity and law of continuity.

Item Type: Thesis (Skripsi)
Additional Information: Pembimbing : Saptoni, S.Ag., M.A.
Uncontrolled Keywords: Visual Communication Design, Infographics, Movement Against Violence Against Women
Subjects: Penyiaran Islam
Divisions: Fakultas Dakwah dan Komunikasi > Komunikasi Penyiaran Islam (S1)
Depositing User: H. Latief, SIP
Date Deposited: 13 Oct 2021 08:23
Last Modified: 13 Oct 2021 08:23
URI: http://digilib.uin-suka.ac.id/id/eprint/45308

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