Muhamad Ikhlas Alfaridzi, NIM.: 15210116 (2021) PENGARUH MENONTON FILM AYAT-AYAT CINTA 2 TERHADAP SIKAP TOLERANSI BERAGAMA ANGGOTA KOMUNITAS RADIO BUKU YOGYAKARTA. Skripsi thesis, UIN SUNAN KALIJAGA YOGYAKARTA.
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Text (PENGARUH MENONTON FILM AYAT-AYAT CINTA 2 TERHADAP SIKAP TOLERANSI BERAGAMA ANGGOTA KOMUNITAS RADIO BUKU YOGYAKARTA)
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Text (PENGARUH MENONTON FILM AYAT-AYAT CINTA 2 TERHADAP SIKAP TOLERANSI BERAGAMA ANGGOTA KOMUNITAS RADIO BUKU YOGYAKARTA)
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Abstract
Movie is a viewing medium that has the potential to influence the attitudes and behavior of the audience. In the study of mass communication, movies are seen from the point of view of communicators who carry messages to influence the communicant in the theory of syringes. In Da'wah science, movies are also seen as a means to convey Da'wah messages to mad'u. Movie has the potential to change attitudes towards its audience. One of them is the attitude of religious tolerance. Religious tolerance is an attitude that gives respect, and freedom to fellow human beings regardless of their background. One of the movies that has a message of religious tolerance is the movie Ayat-Ayat Cinta 2. The movie that aired in 2017 is interesting to test it’s influence on members of a group or community. The community members that will be the object of the trial are the Radio Book community in Yogyakarta. The purpose of this study was to determine the existence of the effect resulting from watching the Movie Ayat-Ayat Cinta 2 on the religious tolerant attitude of members of the Yogyakarta Book Radio community. Where, the authors make a sample of the entire population of members of Radio Book Yogyakarta as respondents in this study. The respondents watched the Movie Ayat-Ayat Cinta 2 and filled out questionnaires before and after watching the Movie to determine the existence of an influence on attitudes of religious tolerance. The research method taken in this case is a pre-experimental quantitative approach with pre-test and post-test designs. Where, the researcher tested the selected respondents to see their tolerant attitude before and after watching the movie Ayat-Ayat Cinta 2. The theory used in this study was the theory of media effects, namely the syringe theory developed by Harold Laswell. Test the validity and reliability of this research instrument using the Pearson product moment and Alpha Cronbach methods with the help of SPSS. Respondents were set at 100 people. Processing data in this study using Likert Scale. Data analysis in this study used several techniques in the form of preliminary analysis, improvement analysis, analysis, prerequisite test, linearity test, and hypothesis testing with the help of SPSS. The results of this study indicate that the contribution of the variable X to Y based on R square in the ANOVA table of the simple linear regression test is 9.5 which is rounded up to 10. This value indicates that the effect of watching the movie Ayat-Ayat Cinta 2 on attitudes religious tolerance is 10%. While the remaining 90% is influenced by other factors such as individual internal, education, family and social environment, and so on. Furthermore, the results of the hypothesis test that have been carried out produce a t-count value greater than the t-table value. H0 is rejected and Ha is accepted, which means that there is an effect of variable X on variable Y. Thus, the formulation of the problem posed at the beginning of this study answered that there is an effect of watching the movie Ayat-ayat Cinta 2 on religious tolerance attitudes of members of the Radio Buku Yogyakarta community.
Item Type: | Thesis (Skripsi) |
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Additional Information: | Pembimbing: Muhamad Lutfi Habibi., M.A. |
Uncontrolled Keywords: | Menonton Film, Toleransi Beragama, Ayat-Ayat Cinta 2 |
Subjects: | Media massa > Film Komunikasi Sosial |
Divisions: | Fakultas Dakwah dan Komunikasi > Komunikasi Penyiaran Islam (S1) |
Depositing User: | Muh Khabib, SIP. |
Date Deposited: | 31 May 2022 14:04 |
Last Modified: | 31 May 2022 14:04 |
URI: | http://digilib.uin-suka.ac.id/id/eprint/51151 |
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