PENGEMBANGAN MODEL UNIFIED THEORY OF ACCEPTANCE AND USE OF TECHNOLOGY (UTAUT) PADA CROWDFUNDING WAKAF

Inayah Nadhira Pratiwi, NIM.: 18108030064 (2022) PENGEMBANGAN MODEL UNIFIED THEORY OF ACCEPTANCE AND USE OF TECHNOLOGY (UTAUT) PADA CROWDFUNDING WAKAF. Skripsi thesis, UIN SUNAN KALIJAGA YOGYAKARTA.

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Abstract

This study aims to examine the factors that influence the intensity of Generation Z in using Crowdfunding waqf. The study in this research uses the expanded Unified Theory of Acceptance and Use of Technology (UTAUT) as a theoretical framework, where price values and customs are added as independent variables. The sample in this study were students in Yogyakarta. Primary data was collected through an online questionnaire involving 110 respondents, then analyzed using Smart-PLS 3. The results of the study show that the UTAUT variables (effort expectancy, social influence, price value, and habit) are statistically significant on the intention of Generation Z to use waqf Crowdfunding. Meanwhile, performance expectancy and facilitating condition do not have a significant effect. In addition, the intention variable has a significant influence on the behavior of using waqf Crowdfunding.

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