FAKTOR-FAKTOR YANG MEMENGARUHI MINAT GENERASI MILLENIAL BERASURANSI JIWA SYARIAH (STUDI KASUS PADA GENERASI MILLENIAL YANG BERDOMISILI DI SLEMAN TAHUN 2023)

Dona Septian Mios Kristianto, NIM.: 17108030047 (2023) FAKTOR-FAKTOR YANG MEMENGARUHI MINAT GENERASI MILLENIAL BERASURANSI JIWA SYARIAH (STUDI KASUS PADA GENERASI MILLENIAL YANG BERDOMISILI DI SLEMAN TAHUN 2023). Skripsi thesis, UIN SUNAN KALIJAGA YOGYAKARTA.

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Abstract

This research aim to examine the effect of religiousty, trust, income, and insurance literacy through millennials interest in sharia life insurance. The approach of this research is using quantitative approach. The population of this reaseach are millennials who live in Sleman Region in 2023 and the sample of this research are 100 respondents of millennials who live in Sleman Region in 2023. The data of this research were obtained from the result of the questionnaire and analyzed with PLS-SEM analysis technique using SmartPLS. The result of this research, indicate that (1) Religioustity has effect significantly through the millennials interest in sharia life insurance; (2) Trust has effect significantly through millennials interest in sharia life insurance; (3) Income has effect significantly through on millennials interest in sharia life insurance; (4) Insuance literacy has not effect significantly through millennials interest in sharia life insurance.

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