INTENSITAS MENONTON PROGRAM DAKWAH DILA TV DAN PERILAKU KEAGAMAAN MASYARAKAT DI KABUPATEN SUMBAWA

Irfan Abdullah, NIM.: 20102010053 (2024) INTENSITAS MENONTON PROGRAM DAKWAH DILA TV DAN PERILAKU KEAGAMAAN MASYARAKAT DI KABUPATEN SUMBAWA. Skripsi thesis, UIN SUNAN KALIJAGA YOGYAKARTA.

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Abstract

In this modern era, smartphones have become one of the broadcast media that is most popular with the public so that social information programs can be broadcast easily and quickly. So that currently smartphones are able to broadcast everything related to all aspects of human life, one of which is a da'wah program that can guide the community in implementing Islamic teachings well, rather than implementing Islamic da'wah through routine recitation activities for ladies and gentlemen, the teenagers and children to religious counseling for the community. One of them is a da'wah program broadcast by Dla TV. In this way, this research aims to determine the intensity of watching Dila TV preaching programs and the religious behavior of the people in Sumbawa Regency and find out how big their influence is. This research method is quantitative research with 100 research samples. The location of this research was the people of Sumbawa Regency who watched the Dila TV da'wah program. The research was conducted in February 2024. Data collection techniques in this research used questionnaires, observation and literature study. Data analysis techniques consist of validity and reliability tests, classical assumption tests, simple linear regression analysis, and hypothesis testing. The results of the research show that: (1) the intensity of watching the Dila TV da'wah program has a positive and significant effect on the religious behavior of the people in Sumbawa Regency with a koefisien kontigesi of 0.0056 <0.05, (2) based on the coefficient of determination test it is explained that the influence of the intensity of watching the Dila TV da'wah program has an influence of 48.1% on the religious behavior of people in Sumbawa Regency and the remaining 51.9% is influenced by other factors outside this research.

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