PENGARUH TINGKAT KEBERHASILAN AGROWISATA BERBASIS MASYARAKAT TERHADAP KESEJAHTERAAN MASYARAKAT (Di Kampung Wisata Tani EMJI Desa Mernek, Kecamatan Maos, Kabupaten Cilacap)

Rahwa Maryam Az Zahra, NIM.: 22102030096 (2026) PENGARUH TINGKAT KEBERHASILAN AGROWISATA BERBASIS MASYARAKAT TERHADAP KESEJAHTERAAN MASYARAKAT (Di Kampung Wisata Tani EMJI Desa Mernek, Kecamatan Maos, Kabupaten Cilacap). Skripsi thesis, UIN SUNAN KALIJAGA YOGYAKARTA.

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Abstract

This study aims to determine the success rate of community-based agrotourism management in the Emji Farmer Tourism Village (KAWISTA) in Mernek Village, and to analyze whether the success rate of agrotourism management has an impact on the welfare of the local village community. This type of study utilizes a descriptive and associative approach. The collection and distribution of survey data on 98 respondents from the Mernek Village community were taken using the Sampling Power Allocation technique in 9 RW. The methods used to analyze the data include descriptive analysis and simple linear regression analysis carried out with the SPSS program. The results of the descriptive analysis illustrate that community perceptions of the management of the KAWISTA EMJI agrotourism are in the good and successful category, which is supported by the community-based management model (Community Based Tourism) through BUMDes. The results of the partial test show that H₀ is rejected and H₁ is accepted, with a value of 12,694 t count greater than 1,29025 t-table and a significance value (p-value) of 0.000 <0.1. This shows that agrotourism has a positive and significant impact on the welfare of the Mernek Village community. Through the regression equation Y = 10,664 + 0,774X, every 1 unit increase in the success of agrotourism management will increase the community's welfare by 0,774 units. Then, as shown by the coefficient of determination of 0,622, 62,2% of the change in the level of community welfare is determined by the success of KAWISTA agrotourism management, while the remaining 37,8% is influenced by other elements outside the scope of this study.

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