SISTEM REKOMENDASI DAN RESERVASI PAKET WISATA PADA AGEN TOUR & TRAVEL MENGGUNAKAN METODE ITEM-BASED COLLABORATIVE FILTERING

DIAN PRATAMA PUTRA, NIM. 10651031 (2014) SISTEM REKOMENDASI DAN RESERVASI PAKET WISATA PADA AGEN TOUR & TRAVEL MENGGUNAKAN METODE ITEM-BASED COLLABORATIVE FILTERING. Skripsi thesis, UIN SUNAN KALIJAGA.

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Abstract

Tourism is one of the local revenue’s potential which is owned by Nusa Tenggara Barat and Lombok Island in particular, that needs to be developed, many tourists whether domestic and foreign want to visit Lombok Island. Almost all of the traveler are using the services of Travel Agency ( Travel Agent ). One of the Travel agent which located in Lombok is “Lombok Kangguru Tour and Travel”. Because many of tourist attractions and packages offered sometimes make customer confused to choose the places to be visited and what package fits with his desire. To solve these problems then be made this web based recommendation and reservation tour packages system on tour and travel agent using item based collaborative filtering method. Item based collaborative filtering is the process of filtering or evaluating items that using the people’s opinion, The Collaborative Filtering filters the data based on similar characteristics so that the customer will make the new resources that will provide a benefits for other customers. Based on the results of functional testing system, all of respondents agreed that the application is made to function as it should, because based on the results of testing the system interface, shows that 44.76 % of respondents were strongly agreed, 51.43 % of respondents were agreed, 3.81 % of respondents were neutral, 0 % were not agreed, and 0 % of respondents were strongly disagreed with this statement.

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