MANAJEMEN PRODUKSI PROGRAM ACARA NGAJI SEBAYA DI TVRI YOGYAKARTA DI MASA PANDEMI COVID-19

Amarylis Nurdiana, NIM.: 18102010017 (2022) MANAJEMEN PRODUKSI PROGRAM ACARA NGAJI SEBAYA DI TVRI YOGYAKARTA DI MASA PANDEMI COVID-19. Skripsi thesis, UIN SUNAN KALIJAGA YOGYAKARTA.

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Abstract

The Ngaji Sebaya is an Islamic talk show new program from TVRI Yogyakarta. This program is presented in the form of interactive talk shows, where the concepts and ideas of this program are adapted to sync with the problematic background of milleannial generation religious life. The production of the Ngaji Sebaya program was conducted during the COVID-19 pandemic. Hence the production process required several adaptations that impacted on management overall. Therefore the author want to know how the management and production strategy of the Ngaji Sebaya program at TVRI Yogyakarta. This study used a qualitative research method with a descriptive approach. The object of this research is the management of the production of Ngaji Sebaya program at TVRI Yogyakarta. To explore how production management is carried out, the author used the Planning, Organizing, Actuating and Controlling (POAC) approach. The production strategy is based on the obstacles and hurdle during the management process. This research might carry on solution that adaptable to COVID-19 pandemic situation. The results of this study are the Ngaji Sebaya program through 3 stages in the production process: (1) Pre-production needs to adapt to Covid-19 situation, at this stage the producer plays a major role in the success of program design and production licensing; (2) Production, compaction of the production schedule is carried out to match the existing implementation budget; (3) Post Production, focusing on material editing as well as visual and audio. Through the management process, several obstacles were found based on the main factor, COVID-19. So a strategy was found to solve the existing obstacles.

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