PENGARUH INTENSITAS PENGGUNAAN MEDIA SOSIAL, BUDAYA ORGANISASI, DAN KOMUNIKASI ORGANISASI TERHADAP KINERJA KARYAWAN (STUDI KASUS PADA PT. BPRS MADINA MANDIRI SEJAHTERA YOGYAKARTA)

Lilyan Eka Mahesti, NIM.: 16820043 (2020) PENGARUH INTENSITAS PENGGUNAAN MEDIA SOSIAL, BUDAYA ORGANISASI, DAN KOMUNIKASI ORGANISASI TERHADAP KINERJA KARYAWAN (STUDI KASUS PADA PT. BPRS MADINA MANDIRI SEJAHTERA YOGYAKARTA). Skripsi thesis, UIN SUNAN KALIJAGA YOGYAKARTA.

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Abstract

This study aims to explain the influence of the intensity of the use of social media, organizational culture, and organizational communication on employee performance Madina Syariah Bank in Yogyakarta. The dependent variable in this study is employee performance. While the independent variables in this study are intensity of the use of social media, organizational culture, and organizational communication. The population in this study were all employees of Yogyakarta Madina Syariah Bank. The sampling method used was saturated samples or all members of the study population of 31 peoples. Data collection was carried out through questionnaires and interviews. The analysis used is multiple linear regression techniques. The analysis shows that the organizational culture and organizational communication have a positive effect on employee performance. While the intensity of the use of social media do not affect employee performance.

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