Khairunnisa, NIM.: 17108020010 (2023) ANALISIS FAKTOR-FAKTOR YANG MEMENGARUHI MINAT MAHASISWA MENABUNG DI BANK SYARIAH (STUDI KASUS MAHASISWA UIN SUNAN KALIJAGA YOGYAKARTA JURUSAN PERBANKAN SYARIAH ANGKATAN 2019 – 2021). Skripsi thesis, UIN SUNAN KALIJAGA YOGYAKARTA.
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Text (ANALISIS FAKTOR-FAKTOR YANG MEMENGARUHI MINAT MAHASISWA MENABUNG DI BANK SYARIAH (STUDI KASUS MAHASISWA UIN SUNAN KALIJAGA YOGYAKARTA JURUSAN PERBANKAN SYARIAH ANGKATAN 2019 – 2021))
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Text (ANALISIS FAKTOR-FAKTOR YANG MEMENGARUHI MINAT MAHASISWA MENABUNG DI BANK SYARIAH (STUDI KASUS MAHASISWA UIN SUNAN KALIJAGA YOGYAKARTA JURUSAN PERBANKAN SYARIAH ANGKATAN 2019 – 2021))
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Abstract
This study aims to determine whether lifestyle, religiosity, financial literacy, social environment, and brand image affect students' interest in saving in Islamic banks. This research is quantitative in nature with the aim of testing the hypotheses that have been set previously. The population of this study are students of UIN Sunan Kalijaga majoring in Islamic banking, class of 2019-2021. Sampling from this study using Proportionate Stratified Random Sampling technique. The data in this study were obtained through distributing questionnaires. The primary data in this study uses 85 questionnaires that can be processed. The data analysis method used in this study is multiple linear regression analysis with IBM SPSS 25. The results of this study indicate that simultaneously, the variables of religiosity, social environment, brand image have a positive and significant effect on the intention to save, while the variables of lifestyle and financial literacy do not have a significant effect on the interest in saving of students in Islamic banks.
| Item Type: | Thesis (Skripsi) |
|---|---|
| Additional Information: | Pembimbing: Rifaatul Indana, S.E.I., M.E |
| Uncontrolled Keywords: | Gaya Hidup, Religiusitas, Literasi Keuangan, Lingkungan Sosial, Brand Image. |
| Subjects: | Perbankan Syariah |
| Divisions: | Fakultas Ekonomi dan Bisnis Islam > Perbankan Syari'ah (S1) |
| Depositing User: | Muh Khabib, SIP. |
| Date Deposited: | 07 Mar 2023 07:55 |
| Last Modified: | 07 Mar 2023 07:55 |
| URI: | http://digilib.uin-suka.ac.id/id/eprint/56663 |
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