PENGARUH LITERASI KEUANGAN SYARIAH, PERSEPSI KEMUDAHAN, DAN HEDONISME TERHADAP PERILAKU MAHASISWA MUSLIM YOGYAKARTA DALAM MENGGUNAKAN DOMPET DIGITAL:ANALISIS MULTIGROUP GENDER

Devy Midayatus Shofa, NIM.: 19108030075 (2023) PENGARUH LITERASI KEUANGAN SYARIAH, PERSEPSI KEMUDAHAN, DAN HEDONISME TERHADAP PERILAKU MAHASISWA MUSLIM YOGYAKARTA DALAM MENGGUNAKAN DOMPET DIGITAL:ANALISIS MULTIGROUP GENDER. Skripsi thesis, UIN SUNAN KALIJAGA YOGYAKARTA.

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Abstract

This study aims to examine the effect of Islamic financial literacy, perceived convenience, and hedonism on Islamic financial behavior in using e-wallets whether there are differences in interest in using services between men and women. The data source for this research is primary data obtained from distributing questionnaires, in this study there were 190 respondents using a purposive sampling method. The object of this research is Muslim students who are domiciled in Yogyakarta. The analysis used in this research is PLS-SEM using the WARPPLS software with the Multi Group Analysis (MGA) gender method. The results of the study show that Islamic financial literacy has a significant positive effect on the behavior of using digital wallets. Meanwhile, perceptions of convenience and hedonism have a significant positive effect on the behavior of using digital wallets. And there is no difference between men and women in the behavior of using digital wallets seen from the factors of Islamic financial literacy, perceived convenience, and hedonism

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