PENGARUH PENGETAHUAN, RELIGIUSITAS DAN LINGKUNGAN SOSIAL TERHADAP MINAT MENABUNG GENERASI MILENIAL DI BANK SYARIAH (STUDI KASUS DI KABUPATEN BANTUL)

Darul Ikhsan, NIM.: 16820139 (2023) PENGARUH PENGETAHUAN, RELIGIUSITAS DAN LINGKUNGAN SOSIAL TERHADAP MINAT MENABUNG GENERASI MILENIAL DI BANK SYARIAH (STUDI KASUS DI KABUPATEN BANTUL). Skripsi thesis, UIN SUNAN KALIJAGA YOGYAKARTA.

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Abstract

This study aims to determine the influence of knowledge, religiosity and social environment on the interest in saving for the millennial generation in Islamic banks. The population in this study is the millennial generation in Bantul Regency. Through the Theory Of Planned Behavior approach. The research sample in this study was taken by purposive sampling and incidental sampling methods totaling 100 respondents. The primary data in this study was obtained from the distribution of questionnaires. The analytical tool used in this study is multiple linear regression analysis with the help of IBM SPSS ver.29. The results showed that knowledge, religiosity and social environment simultaneously positively affect the interest in saving for the millennial generation in Islamic banks. Partially, the variable of knowledge affects the interest in saving for the millennial generation, it can be seen that the t_hitung value of 5,660 is greater than the t_tabel value of 1,984 with a signification value of 0.001 < 0.05. The variable of religiosity has no effect on the interest in saving for the millennial generation, it can be seen that the t_hitung value of 1.217 is smaller than the t_tabel value of 1.984 with a signification value of 0.227 > 0.05. Social environment variables affect the interest in saving for the millennial generation, it can be seen that the t_hitung value of 11,366 is smaller than the t_tabel value of 1,984 with a signification value of 0.001 < 0.05.

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