Liesabbina Rifka El-Mawla, NIM.: 20107030069 (2025) PENGARUH INTERAKSI SOSIAL DI INSTAGRAM @bijakmemilih.id MELALUI ADIKSI MEDIA TERHADAP TINGKAT FEAR OF MISSING OUT (FoMO) PILPRES 2024. Skripsi thesis, UIN SUNAN KALIJAGA YOGYAKARTA.
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Text (PENGARUH INTERAKSI SOSIAL DI INSTAGRAM @bijakmemilih.id MELALUI ADIKSI MEDIA TERHADAP TINGKAT FEAR OF MISSING OUT (FoMO) PILPRES 2024)
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Text (PENGARUH INTERAKSI SOSIAL DI INSTAGRAM @bijakmemilih.id MELALUI ADIKSI MEDIA TERHADAP TINGKAT FEAR OF MISSING OUT (FoMO) PILPRES 2024)
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Abstract
In 2024, the issue that has been frequently discussed is the presidential election. Many audiences, especially young people, using social media as a source to gaining this information. One of the Instagram accounts that is concerned about discussing the 2024 presidential election is the @bijakmemilih.id. Based on this phenomenon, this research wants to see how much influence Social Interaction on Instagram @bijakmemilih.id through Media Addiction has on the Level of Fear of Missing Out / FoMO in the 2024 Presidential Election. This research uses Media Dependency Theory with the assumption that "the more a person depends on the media for fulfill their needs, the greater the influence of the media on that person.” Quantitative methods were used in this research with the Path Analysis test. The research results shows that the Social Interaction variable on Instagram @bijakmemilih.id via Media Addiction on the Level of Fear of Missing Out / FoMO in the 2024 Presidential Election has a significant influence with an influence size of 0.764. In this research, the media addiction variable is a crucial variable in mediating the Independent variable against the Dependent variable.
| Item Type: | Thesis (Skripsi) |
|---|---|
| Additional Information / Supervisor: | Pembimbing: Lukman Nusa, M.I.Kom. |
| Uncontrolled Keywords: | 2024 Presidential Election; social media; media addiction; fear of missing out |
| Subjects: | 300 Ilmu Sosial > 300 Ilmu-Ilmu Sosial > 302.231 Media Komunikasi, Media Massa, Media Sosial |
| Divisions: | Fakultas Ilmu Sosial dan Humaniora > Ilmu Komunikasi (S1) |
| Depositing User: | Muchti Nurhidaya [muchti.nurhidaya@uin-suka.ac.id] |
| Date Deposited: | 09 Apr 2025 10:42 |
| Last Modified: | 09 Apr 2025 10:42 |
| URI: | http://digilib.uin-suka.ac.id/id/eprint/70648 |
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