Randhini Putri Amanda, NIM.: 21108030027 (2025) DETERMINAN KEPUTUSAN GENERASI Z DALAM BERINVESTASI REKSADANA SYARIAH PADA APLIKASI BIBIT. Skripsi thesis, UIN SUNAN KALIJAGA YOGYAKARTA.
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Text (DETERMINAN KEPUTUSAN GENERASI Z DALAM BERINVESTASI REKSADANA SYARIAH PADA APLIKASI BIBIT)
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Abstract
This study aims to analyze the factors influencing generation Z investment decisions in sharia mutual funds through the Bibit application. Using a quantitative method, data was collected from 133 respondents in Bekasi City. Data analysis was conducted using PLS-SEM. The results show that the variables of religiosity, social media, and financial capability have a positive and significant effect on investment decisions. However, risk perception and investment motivation were not found to have a significant influence on investment decisions. These findings emphasize the importance of religiosity, social media, and financial capability as key drivers for generation Z investment decisions in sharia mutual fund products.
| Item Type: | Thesis (Skripsi) |
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| Additional Information / Supervisor: | Hilmy Baroroh, S.E.I., M.E.K. |
| Uncontrolled Keywords: | Generasi Z, Reksadana Syariah, Bibit, Keputusan Investasi, Religiositas, Media Sosial, Persepsi Risiko, Kemampuan Finansial, Motivasi Investasi |
| Subjects: | 600 Sains Terapan > 650 Business/Bisnis > 658.15 Manajemen Keuangan |
| Divisions: | Fakultas Ekonomi dan Bisnis Islam > Manajemen Keuangan Syariah (S1) |
| Depositing User: | Muh Khabib, SIP. |
| Date Deposited: | 03 Sep 2025 14:29 |
| Last Modified: | 03 Sep 2025 14:29 |
| URI: | http://digilib.uin-suka.ac.id/id/eprint/72524 |
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